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ABOUT KRAFT FOODSERVICE
Kraft Foodservice, a division of Kraft Foods North America, Inc., has been proudly serving the food service industry for nearly 100 years. While the division has evolved and grown stronger with the additions of the Oscar Mayer, General Foods and most recently, Nabisco foodservice businesses, one thing has remained steadfast: our unwavering commitment to quality in everything we do.
Proven Brands Bring Quality to Every Eating Occasion
Our unparalleled portfolio of powerhouse brands has proven customer acceptance. OREO cookies, MAXWELL HOUSE coffee, A.1. sauces, OSCAR MAYER meats, PHILADELPHIA cream cheese - some of America's leading brands. This diversity of high quality, appealing brands means Kraft offers something for every away-from-home eating occasion. And our resources and marketing expertise back our products every step of the way.
KFS Support & Resources
Our total offering to foodservice goes far beyond America's favorite brands - Kraft Foodservice puts vast resources at the disposal of its customers - from the kitchen to the table, and every step in between.
- Real-World Culinary Expertise - Trendy. New. What's "hot" in food trends is always a popular topic. Our culinary staff understands the difference between true trends and fads, and can translate them into patron-enticing menu items. They have real-world experience and the business background to understand the challenges today's operators face.
- Unified Sales Force - Kraft has the largest foodservice dedicated manufacturer's sales organization in the country. This means our customers have one contact for accessing all of Kraft's resources, a single, strategic partner devoted to developing business solutions that build food service businesses. In addition, we've consolidated our customer service and supply chain infrastructure to make it easier for our distributor customers to do business with us.
- Merchandising Solutions & Promotional Tools - Built to deliver maximum impact and a superior eating experience, our merchandising tools come in all shapes and from logos on menus and featured product inserts to smallwares, snack racks, coffee and hot dog merchandising programs. Our simple-to-execute tools help operators build their business.
- Equipment & Service - Our combination of operational know-how and equipment expertise results in integrated, streamlined solutions. Kraft Foodservice is committed to helping operators simplify their day-to-day business and to providing them with all level of support, from coffee merchandisers and brewing systems to complete hot dog equipment and merchandising packages.
- Specialized Support for Vending and Office Coffee Service - Responding to vending and office coffee service operators' needs, Kraft has become the first manufacturer to bring together every product type - snacks, hot beverages, cold beverages and refrigerated food - under one umbrella of top selling brands. Our team of Vending & Office Coffee Service enthusiasts is ready to help operators make the most of today's sophisticated machines. This translates into maximum convenience for operators, reliable product availability, a satisfied consumer, and higher sales and profits.
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