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CRYSTAL LIGHT Bag-In-Box
Liquid Concentrate

The proof is in the pour. A recent study of 50+ operations showed that adding CRYSTAL LIGHT Bag-In-Box to your lineup increased total machine-dispensed cold beverage sales by 9%.*

Cash in on the profit potential of the #1-selling non-carbonated sugar-free drink mix.¹ With 90% aided brand awareness² and a variety of flavors, CRYSTAL LIGHT Bag-In-Box is the easy way to boost your bottom line.

We’re so confident you’ll see increased beverage sales with CRYSTAL LIGHT, we’re offering qualifying accounts a FREE 30-day trial** of CRYSTAL LIGHT Bag-In-Box.

CRYSTAL LIGHT: Offers So Much MORE

More convenient — Quick equipment setup with no messy mixing.	More flavorful hydration — Turn the tide of sales lost to the 54% of consumers who choose tap water when dining out.³
More sustainable — Compact packaging means less waste and less mess.	More brand strength — See the profits pour in with the#1-selling non-carbonated sugar-free drink mix.¹

*Cognito Study, Aug. 24, 2013: Based on a 52-unit in-store test, May—July 2012
**Limited quantities available through 12/31/13
¹ Nielsen Total U.S. Food Drug Mass, $Share, 52 weeks ending 12/29/12
² Aided, IPSOS Brand Health Tracker, Year End 2012
³ Technomic, 2010 Beverage Consumer Trend Report