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Modern Burger is a monthly publication that shares today's most relevant and interesting stories about trends in burgers. We are your one stop for recipes, customizable merchandising and menu recommendations, all available for download in a convenient PDF. Check us out every month for new and exciting burger content.


Volume 18

The Future of Burgers

Today’s top trends for specialty burgers include premium proteins, toppings that add sweetness or spice, housemade sauces and globally inspired flavors and ingredients.¹

Nearly half of all consumers contacted for Technomic’s survey say they eat burgers once a week or more often. Comparison data shows that burger consumption is on the rise.¹


2011 has been the year of the specialty burger, filled with exotic and bold ingredient trends. The coming year is expected to bring more of the same, as well as a few exciting new developments. Keep your burgers fresh and relevant with these trends for the new year:

Premium builds, including stuffed preparations and globally inspired variations, will have an increased menu presence.¹

Gourmet burger exclusivity is being adopted by an increasing number of new burger ventures that are 100% committed to quality.¹

Better-for-you burgers (yes, you read that correctly) are showing promise as attributes such as natural, organic and local become increasingly important to consumers.¹

Mini-burgers as appetizers or snacks have been hot since 2008, and show no signs of slowing. Operators are updating slider proteins with fish/seafood, turkey and chicken.¹

Brand-name burger condiments are important to nearly a third of consumers.1 Sauces like A.1. Thick & Hearty increase the quality perception and value proposition of any burger. A.1. Thick & Hearty Burger Sauce is a surefire way to create burger buzz now and in the future.

Hawaiian Burger

An all-beef patty grilled to perfection and served on a kaiser roll with slices of grilled peppered ham, pineapple and onion, plus A.1. Thick & Hearty Burger Sauce.

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Current Issue: Volume 18
Featured Recipe:
Hawaiian Burger
Article: The Future of Burgers
download modern burger pdf
download modern burger pdf



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¹ The Burger Consumer Trend Report, Technomic, Inc., 2011.

A.1. Thick & Hearty<br> Burger of the Month